{"id":2835,"date":"2025-07-03T09:54:19","date_gmt":"2025-07-03T06:54:19","guid":{"rendered":"https:\/\/verite.gr\/?p=2835"},"modified":"2025-07-03T09:54:19","modified_gmt":"2025-07-03T06:54:19","slug":"epaggelmatikes-deksiotites-tou-mellontos","status":"publish","type":"post","link":"https:\/\/staging.upflow.gr\/?p=2835","title":{"rendered":"\u0395\u03c0\u03b1\u03b3\u03b3\u03b5\u03bb\u03bc\u03b1\u03c4\u03b9\u03ba\u03ad\u03c2 \u03b4\u03b5\u03be\u03b9\u03cc\u03c4\u03b7\u03c4\u03b5\u03c2 \u03c4\u03bf\u03c5 \u03bc\u03ad\u03bb\u03bb\u03bf\u03bd\u03c4\u03bf\u03c2 &#8211; \u039f\u03b9 3 \u03b2\u03b1\u03c3\u03b9\u03ba\u03ad\u03c2 \u03b4\u03b5\u03be\u03b9\u03cc\u03c4\u03b7\u03c4\u03b5\u03c2"},"content":{"rendered":"\n<p>\u03a3\u03c4\u03bf \u03b4\u03c5\u03bd\u03b1\u03bc\u03b9\u03ba\u03ac \u03b5\u03be\u03b5\u03bb\u03b9\u03c3\u03c3\u03cc\u03bc\u03b5\u03bd\u03bf \u03c4\u03bf\u03c0\u03af\u03bf \u03c4\u03b7\u03c2 \u03c3\u03cd\u03b3\u03c7\u03c1\u03bf\u03bd\u03b7\u03c2 \u03b5\u03c1\u03b3\u03b1\u03c3\u03af\u03b1\u03c2, \u03c4\u03af\u03c4\u03bb\u03bf\u03b9 \u03c3\u03c0\u03bf\u03c5\u03b4\u03ce\u03bd, \u03b5\u03bc\u03c0\u03b5\u03b9\u03c1\u03af\u03b1 \u03ba\u03b1\u03b9 \u03c4\u03b5\u03c7\u03bd\u03b9\u03ba\u03ae \u03b3\u03bd\u03ce\u03c3\u03b7, \u03b1\u03bd \u03ba\u03b1\u03b9 \u03c3\u03b7\u03bc\u03b1\u03bd\u03c4\u03b9\u03ba\u03ac, <strong>\u03b4\u03b5\u03bd \u03b1\u03c1\u03ba\u03bf\u03cd\u03bd \u03c0\u03bb\u03ad\u03bf\u03bd \u03b3\u03b9\u03b1 \u03b5\u03c0\u03b1\u03b3\u03b3\u03b5\u03bb\u03bc\u03b1\u03c4\u03b9\u03ba\u03ae \u03b2\u03b9\u03c9\u03c3\u03b9\u03bc\u03cc\u03c4\u03b7\u03c4\u03b1<\/strong>. \u039f \u03ba\u03cc\u03c3\u03bc\u03bf\u03c2 \u03c4\u03b7\u03c2 \u03b5\u03c1\u03b3\u03b1\u03c3\u03af\u03b1\u03c2 \u03b1\u03bb\u03bb\u03ac\u03b6\u03b5\u03b9 \u03bc\u03b5 \u03c0\u03c1\u03c9\u03c4\u03bf\u03c6\u03b1\u03bd\u03ae \u03c4\u03b1\u03c7\u03cd\u03c4\u03b7\u03c4\u03b1 \u2013 \u03ba\u03b1\u03b9 \u03bc\u03b1\u03b6\u03af \u03c4\u03bf\u03c5 \u03b1\u03bb\u03bb\u03ac\u03b6\u03bf\u03c5\u03bd \u03bf\u03b9 \u03b1\u03c0\u03b1\u03b9\u03c4\u03ae\u03c3\u03b5\u03b9\u03c2 \u03c4\u03c9\u03bd \u03bf\u03c1\u03b3\u03b1\u03bd\u03b9\u03c3\u03bc\u03ce\u03bd, \u03bf\u03b9 \u03b1\u03be\u03af\u03b5\u03c2 \u03c4\u03c9\u03bd \u03bf\u03bc\u03ac\u03b4\u03c9\u03bd \u03ba\u03b1\u03b9 \u03bf \u03c4\u03c1\u03cc\u03c0\u03bf\u03c2 \u03bc\u03b5 \u03c4\u03bf\u03bd \u03bf\u03c0\u03bf\u03af\u03bf \u03bf\u03c1\u03af\u03b6\u03b5\u03c4\u03b1\u03b9 \u03b7 \u03b1\u03c0\u03bf\u03b4\u03bf\u03c4\u03b9\u03ba\u03cc\u03c4\u03b7\u03c4\u03b1.<\/p>\n\n\n\n<p>\u0397 <strong>\u03a1\u03b5\u03b2\u03ad\u03ba\u03ba\u03b1 \u03a0\u03b9\u03c4\u03c3\u03af\u03ba\u03b1<\/strong>, CEO \u03c4\u03b7\u03c2 <em>People for Business<\/em>, \u03c4\u03bf\u03bd\u03af\u03b6\u03b5\u03b9 \u03c0\u03c9\u03c2 \u03bf\u03b9 \u03b4\u03b5\u03be\u03b9\u03cc\u03c4\u03b7\u03c4\u03b5\u03c2 \u03c0\u03bf\u03c5 \u03be\u03b5\u03c7\u03c9\u03c1\u03af\u03b6\u03bf\u03c5\u03bd \u03c3\u03ae\u03bc\u03b5\u03c1\u03b1 \u03b5\u03af\u03bd\u03b1\u03b9 \u03b5\u03ba\u03b5\u03af\u03bd\u03b5\u03c2 \u03c0\u03bf\u03c5 \u03b2\u03b1\u03c3\u03af\u03b6\u03bf\u03bd\u03c4\u03b1\u03b9 \u03c3\u03c4\u03b7\u03bd <strong>\u03c0\u03c1\u03bf\u03c3\u03b1\u03c1\u03bc\u03bf\u03b3\u03ae, \u03c4\u03b7\u03bd \u03c4\u03b1\u03c7\u03cd\u03c4\u03b7\u03c4\u03b1 \u03ba\u03b1\u03b9 \u03c4\u03b7 \u03c3\u03c5\u03bd\u03b5\u03c7\u03ae \u03c3\u03c5\u03bc\u03bc\u03b5\u03c4\u03bf\u03c7\u03ae<\/strong>. \u0397 \u03b5\u03c0\u03b9\u03c4\u03c5\u03c7\u03af\u03b1 \u03b4\u03b5\u03bd \u03b1\u03bd\u03ae\u03ba\u03b5\u03b9 \u03c0\u03b9\u03b1 \u03c3\u03b5 \u03cc\u03c3\u03bf\u03c5\u03c2 \u03b1\u03c0\u03bb\u03ce\u03c2 \u03be\u03ad\u03c1\u03bf\u03c5\u03bd \u2013 \u03b1\u03bb\u03bb\u03ac \u03c3\u03b5 \u03cc\u03c3\u03bf\u03c5\u03c2 \u03bc\u03b1\u03b8\u03b1\u03af\u03bd\u03bf\u03c5\u03bd, \u03be\u03b5\u03bc\u03b1\u03b8\u03b1\u03af\u03bd\u03bf\u03c5\u03bd \u03ba\u03b1\u03b9 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\u03a3\u03ae\u03bc\u03b5\u03c1\u03b1, \u03bf \u03b5\u03c1\u03b3\u03b1\u03b6\u03cc\u03bc\u03b5\u03bd\u03bf\u03c2 \u03ba\u03b1\u03bb\u03b5\u03af\u03c4\u03b1\u03b9 \u03bd\u03b1 <strong>\u03bb\u03b1\u03bc\u03b2\u03ac\u03bd\u03b5\u03b9 \u03c0\u03c1\u03c9\u03c4\u03bf\u03b2\u03bf\u03c5\u03bb\u03af\u03b5\u03c2, \u03bd\u03b1 \u03b4\u03bf\u03ba\u03b9\u03bc\u03ac\u03b6\u03b5\u03b9, \u03bd\u03b1 \u03b4\u03b9\u03bf\u03c1\u03b8\u03ce\u03bd\u03b5\u03b9 \u03ba\u03b1\u03b9 \u03bd\u03b1 \u03c0\u03c1\u03bf\u03c7\u03c9\u03c1\u03ac \u03c7\u03c9\u03c1\u03af\u03c2 \u03ba\u03b1\u03b8\u03c5\u03c3\u03c4\u03ad\u03c1\u03b7\u03c3\u03b7<\/strong>. \u038c\u03c0\u03c9\u03c2 \u03c3\u03b7\u03bc\u03b5\u03b9\u03ce\u03bd\u03b5\u03b9 \u03b7 \u03a0\u03b9\u03c4\u03c3\u03af\u03ba\u03b1:<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>&#8220;\u03a4\u03bf &#8216;hands-on&#8217; \u03b4\u03b5\u03bd \u03b5\u03af\u03bd\u03b1\u03b9 \u03c0\u03bb\u03ad\u03bf\u03bd 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\u03c0\u03c1\u03b1\u03ba\u03c4\u03b9\u03ba\u03ad\u03c2<\/strong>.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>\u00ab\u0397 \u03ba\u03b1\u03b9\u03bd\u03bf\u03c4\u03bf\u03bc\u03af\u03b1 \u03be\u03b5\u03ba\u03b9\u03bd\u03ac \u03b1\u03c0\u03cc \u03c4\u03b7 \u03b4\u03b9\u03ac\u03b8\u03b5\u03c3\u03b7 \u03bd\u03b1 \u03b1\u03c0\u03bf\u03c7\u03c9\u03c1\u03b9\u03c3\u03c4\u03b5\u03af\u03c2 \u03c4\u03bf \u03c0\u03b1\u03bb\u03b9\u03cc\u00bb, \u03c5\u03c0\u03bf\u03b3\u03c1\u03b1\u03bc\u03bc\u03af\u03b6\u03b5\u03b9 \u03b7 \u03a0\u03b9\u03c4\u03c3\u03af\u03ba\u03b1, \u03b5\u03c0\u03b9\u03ba\u03b1\u03bb\u03bf\u03cd\u03bc\u03b5\u03bd\u03b7 \u03ba\u03b1\u03b9 \u03c4\u03bf\u03bd Alvin Toffler, \u03bf \u03bf\u03c0\u03bf\u03af\u03bf\u03c2 \u03b5\u03af\u03c0\u03b5:<br><em>&#8220;\u039f \u03b1\u03bd\u03b1\u03bb\u03c6\u03ac\u03b2\u03b7\u03c4\u03bf\u03c2 \u03c4\u03bf\u03c5 21\u03bf\u03c5 \u03b1\u03b9\u03ce\u03bd\u03b1 \u03b4\u03b5\u03bd \u03b5\u03af\u03bd\u03b1\u03b9 \u03b1\u03c5\u03c4\u03cc\u03c2 \u03c0\u03bf\u03c5 \u03b4\u03b5\u03bd \u03be\u03ad\u03c1\u03b5\u03b9 \u03bd\u03b1 \u03b4\u03b9\u03b1\u03b2\u03ac\u03b6\u03b5\u03b9, \u03b1\u03bb\u03bb\u03ac \u03b5\u03ba\u03b5\u03af\u03bd\u03bf\u03c2 \u03c0\u03bf\u03c5 \u03b4\u03b5\u03bd \u03bc\u03c0\u03bf\u03c1\u03b5\u03af \u03bd\u03b1 \u03bc\u03ac\u03b8\u03b5\u03b9, \u03bd\u03b1 \u03be\u03b5\u03bc\u03ac\u03b8\u03b5\u03b9 \u03ba\u03b1\u03b9 \u03bd\u03b1 \u03be\u03b1\u03bd\u03b1\u03bc\u03ac\u03b8\u03b5\u03b9.&#8221;<\/em><\/p>\n<\/blockquote>\n\n\n\n<p>\u0397 \u03b4\u03b9\u03b1\u03c1\u03ba\u03ae\u03c2 \u03bc\u03ac\u03b8\u03b7\u03c3\u03b7 \u03b1\u03c0\u03b1\u03b9\u03c4\u03b5\u03af <strong>\u03b1\u03c5\u03c4\u03bf\u03b3\u03bd\u03c9\u03c3\u03af\u03b1, \u03c0\u03c1\u03bf\u03c3\u03b1\u03c1\u03bc\u03bf\u03c3\u03c4\u03b9\u03ba\u03cc\u03c4\u03b7\u03c4\u03b1 \u03ba\u03b1\u03b9 \u03b5\u03b9\u03bb\u03b9\u03ba\u03c1\u03af\u03bd\u03b5\u03b9\u03b1<\/strong> \u03b1\u03c0\u03ad\u03bd\u03b1\u03bd\u03c4\u03b9 \u03c3\u03c4\u03bf\u03bd \u03b5\u03b1\u03c5\u03c4\u03cc \u03bc\u03b1\u03c2.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h4 class=\"wp-block-heading\">3. <strong>\u039a\u03c1\u03b9\u03c4\u03b9\u03ba\u03ae \u03c3\u03ba\u03ad\u03c8\u03b7 \u03ba\u03b1\u03b9 \u03b1\u03c5\u03c4\u03bf\u03b1\u03bc\u03c6\u03b9\u03c3\u03b2\u03ae\u03c4\u03b7\u03c3\u03b7<\/strong><\/h4>\n\n\n\n<p>\u0397 \u03bf\u03c5\u03c3\u03af\u03b1 \u03c4\u03b7\u03c2 \u03b7\u03b3\u03b5\u03c3\u03af\u03b1\u03c2 \u03ba\u03b1\u03b9 \u03c4\u03b7\u03c2 \u03b5\u03be\u03ad\u03bb\u03b9\u03be\u03b7\u03c2 \u03b4\u03b5\u03bd \u03b2\u03c1\u03af\u03c3\u03ba\u03b5\u03c4\u03b1\u03b9 \u03c3\u03c4\u03b7 \u03b2\u03b5\u03b2\u03b1\u03b9\u03cc\u03c4\u03b7\u03c4\u03b1, \u03b1\u03bb\u03bb\u03ac <strong>\u03c3\u03c4\u03b7\u03bd \u03b9\u03ba\u03b1\u03bd\u03cc\u03c4\u03b7\u03c4\u03b1 \u03c4\u03bf\u03c5 \u03b5\u03c0\u03b1\u03b3\u03b3\u03b5\u03bb\u03bc\u03b1\u03c4\u03af\u03b1 \u03bd\u03b1 \u03b1\u03bc\u03c6\u03b9\u03c3\u03b2\u03b7\u03c4\u03b5\u03af \u03c4\u03b9\u03c2 \u03af\u03b4\u03b9\u03b5\u03c2 \u03c4\u03bf\u03c5 \u03c4\u03b9\u03c2 \u03b1\u03c0\u03cc\u03c8\u03b5\u03b9\u03c2<\/strong>. \u0397 \u03ba\u03c1\u03b9\u03c4\u03b9\u03ba\u03ae \u03c3\u03ba\u03ad\u03c8\u03b7 \u03b4\u03b5\u03bd \u03b5\u03af\u03bd\u03b1\u03b9 \u03b1\u03c0\u03bb\u03ac \u03bc\u03cc\u03b4\u03b1 \u2013 \u03b5\u03af\u03bd\u03b1\u03b9 \u03b4\u03bf\u03bc\u03b9\u03ba\u03cc \u03b5\u03c1\u03b3\u03b1\u03bb\u03b5\u03af\u03bf \u03b5\u03c0\u03b9\u03c4\u03c5\u03c7\u03af\u03b1\u03c2.<\/p>\n\n\n\n<p>\u039c\u03b5\u03bb\u03ad\u03c4\u03b7 \u03c4\u03b7\u03c2 <strong>McKinsey (2024)<\/strong> \u03b1\u03c0\u03bf\u03ba\u03b1\u03bb\u03cd\u03c0\u03c4\u03b5\u03b9 \u03c0\u03c9\u03c2 \u03bf\u03c1\u03b3\u03b1\u03bd\u03b9\u03c3\u03bc\u03bf\u03af \u03c0\u03bf\u03c5 \u03b5\u03bd\u03b8\u03b1\u03c1\u03c1\u03cd\u03bd\u03bf\u03c5\u03bd \u03c4\u03b7\u03bd \u03b1\u03c5\u03c4\u03bf\u03ba\u03c1\u03b9\u03c4\u03b9\u03ba\u03ae \u03b1\u03bd\u03b1\u03c0\u03c4\u03cd\u03c3\u03c3\u03bf\u03bd\u03c4\u03b1\u03b9 <strong>\u03ba\u03b1\u03c4\u03ac 30% \u03c4\u03b1\u03c7\u03cd\u03c4\u03b5\u03c1\u03b1<\/strong> \u03b1\u03c0\u03cc \u03b5\u03ba\u03b5\u03af\u03bd\u03bf\u03c5\u03c2 \u03c0\u03bf\u03c5 \u03b1\u03ba\u03bf\u03bb\u03bf\u03c5\u03b8\u03bf\u03cd\u03bd \u03c3\u03c4\u03b1\u03c4\u03b9\u03ba\u03ad\u03c2 \u03bc\u03b5\u03b8\u03cc\u03b4\u03bf\u03c5\u03c2.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u03a3\u03c4\u03bf \u03b4\u03c5\u03bd\u03b1\u03bc\u03b9\u03ba\u03ac \u03b5\u03be\u03b5\u03bb\u03b9\u03c3\u03c3\u03cc\u03bc\u03b5\u03bd\u03bf \u03c4\u03bf\u03c0\u03af\u03bf \u03c4\u03b7\u03c2 \u03c3\u03cd\u03b3\u03c7\u03c1\u03bf\u03bd\u03b7\u03c2 \u03b5\u03c1\u03b3\u03b1\u03c3\u03af\u03b1\u03c2, \u03c4\u03af\u03c4\u03bb\u03bf\u03b9 \u03c3\u03c0\u03bf\u03c5\u03b4\u03ce\u03bd, \u03b5\u03bc\u03c0\u03b5\u03b9\u03c1\u03af\u03b1 \u03ba\u03b1\u03b9 \u03c4\u03b5\u03c7\u03bd\u03b9\u03ba\u03ae \u03b3\u03bd\u03ce\u03c3\u03b7, \u03b1\u03bd \u03ba\u03b1\u03b9 \u03c3\u03b7\u03bc\u03b1\u03bd\u03c4\u03b9\u03ba\u03ac, \u03b4\u03b5\u03bd \u03b1\u03c1\u03ba\u03bf\u03cd\u03bd \u03c0\u03bb\u03ad\u03bf\u03bd \u03b3\u03b9\u03b1 \u03b5\u03c0\u03b1\u03b3\u03b3\u03b5\u03bb\u03bc\u03b1\u03c4\u03b9\u03ba\u03ae \u03b2\u03b9\u03c9\u03c3\u03b9\u03bc\u03cc\u03c4\u03b7\u03c4\u03b1. \u039f \u03ba\u03cc\u03c3\u03bc\u03bf\u03c2 \u03c4\u03b7\u03c2 \u03b5\u03c1\u03b3\u03b1\u03c3\u03af\u03b1\u03c2 \u03b1\u03bb\u03bb\u03ac\u03b6\u03b5\u03b9 \u03bc\u03b5 \u03c0\u03c1\u03c9\u03c4\u03bf\u03c6\u03b1\u03bd\u03ae \u03c4\u03b1\u03c7\u03cd\u03c4\u03b7\u03c4\u03b1 \u2013 \u03ba\u03b1\u03b9 \u03bc\u03b1\u03b6\u03af \u03c4\u03bf\u03c5 \u03b1\u03bb\u03bb\u03ac\u03b6\u03bf\u03c5\u03bd \u03bf\u03b9 \u03b1\u03c0\u03b1\u03b9\u03c4\u03ae\u03c3\u03b5\u03b9\u03c2 \u03c4\u03c9\u03bd \u03bf\u03c1\u03b3\u03b1\u03bd\u03b9\u03c3\u03bc\u03ce\u03bd, \u03bf\u03b9 \u03b1\u03be\u03af\u03b5\u03c2 \u03c4\u03c9\u03bd \u03bf\u03bc\u03ac\u03b4\u03c9\u03bd \u03ba\u03b1\u03b9 \u03bf \u03c4\u03c1\u03cc\u03c0\u03bf\u03c2 \u03bc\u03b5 \u03c4\u03bf\u03bd \u03bf\u03c0\u03bf\u03af\u03bf \u03bf\u03c1\u03af\u03b6\u03b5\u03c4\u03b1\u03b9 \u03b7 \u03b1\u03c0\u03bf\u03b4\u03bf\u03c4\u03b9\u03ba\u03cc\u03c4\u03b7\u03c4\u03b1. \u0397 \u03a1\u03b5\u03b2\u03ad\u03ba\u03ba\u03b1 \u03a0\u03b9\u03c4\u03c3\u03af\u03ba\u03b1, 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